{"id":7036,"date":"2024-09-20T00:42:45","date_gmt":"2024-09-19T22:42:45","guid":{"rendered":"https:\/\/bicg.com\/passer-de-plusieurs-sous-cultures-au-sein-de-lorganisation-a-une-grande-culture-unifiee\/"},"modified":"2024-09-24T19:23:44","modified_gmt":"2024-09-24T17:23:44","slug":"passer-de-plusieurs-sous-cultures-au-sein-de-lorganisation-a-une-grande-culture-unifiee","status":"publish","type":"post","link":"https:\/\/bicg.com\/fr\/passer-de-plusieurs-sous-cultures-au-sein-de-lorganisation-a-une-grande-culture-unifiee\/","title":{"rendered":"Passer de plusieurs sous-cultures au sein de l&rsquo;organisation \u00e0 une grande culture unifi\u00e9e"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7036\" class=\"elementor elementor-7036 elementor-6975\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29677c3 e-flex e-con-boxed e-con e-child\" data-id=\"29677c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c583b6d elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"c583b6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Le d\u00e9fi : unifier les cultures et briser les silos<\/strong><\/p>\n<p>L&rsquo;entreprise pharmaceutique Esteve a \u00e9t\u00e9 confront\u00e9e \u00e0 un d\u00e9fi majeur : la n\u00e9cessit\u00e9 de transformer les diverses sous-cultures de son organisation en une culture unifi\u00e9e et collaborative.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acd5911 elementor-widget elementor-widget-video\" data-id=\"acd5911\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t <div class=\"brlbs-cmpnt-container brlbs-cmpnt-content-blocker brlbs-cmpnt-with-individual-styles\" data-borlabs-cookie-content-blocker-id=\"vimeo-content-blocker\" data-borlabs-cookie-content=\"PGlmcmFtZSBjbGFzcz0iZWxlbWVudG9yLXZpZGVvLWlmcmFtZSIgYWxsb3dmdWxsc2NyZWVuIGFsbG93PSJjbGlwYm9hcmQtd3JpdGUiIHRpdGxlPSJMZWN0ZXVyIHZpZMOpbyB2aW1lbyIgc3JjPSJodHRwczovL3BsYXllci52aW1lby5jb20vdmlkZW8vMzE4NzE0NTg3P2NvbG9yJmFtcDthdXRvcGF1c2U9MCZhbXA7bG9vcD0wJmFtcDttdXRlZD0wJmFtcDt0aXRsZT0xJmFtcDtwb3J0cmFpdD0wJmFtcDtieWxpbmU9MCN0PSI+PC9pZnJhbWU+\"><div class=\"brlbs-cmpnt-cb-preset-c brlbs-cmpnt-cb-vimeo\"> <div class=\"brlbs-cmpnt-cb-thumbnail\" style=\"background-image: url('https:\/\/bicg.com\/wp-content\/uploads\/borlabs-cookie\/1\/brlbs-cb-vimeo-main.png')\"><\/div> <div class=\"brlbs-cmpnt-cb-main\"> <div class=\"brlbs-cmpnt-cb-play-button\"><\/div> <div class=\"brlbs-cmpnt-cb-content\"> <p class=\"brlbs-cmpnt-cb-description\">Vous \u00eates actuellement en train de consulter le contenu d'un espace r\u00e9serv\u00e9 de <strong>Vimeo<\/strong>. Pour acc\u00e9der au contenu r\u00e9el, cliquez sur le bouton ci-dessous. Veuillez noter que ce faisant, des donn\u00e9es seront partag\u00e9es avec des providers tiers.<\/p> <a class=\"brlbs-cmpnt-cb-provider-toggle\" href=\"#\" data-borlabs-cookie-show-provider-information role=\"button\">Plus d'informations<\/a> <\/div> <div class=\"brlbs-cmpnt-cb-buttons\"> <a class=\"brlbs-cmpnt-cb-btn\" href=\"#\" data-borlabs-cookie-unblock role=\"button\">D\u00e9bloquer le contenu<\/a> <a class=\"brlbs-cmpnt-cb-btn\" href=\"#\" data-borlabs-cookie-accept-service role=\"button\" style=\"display: inherit\">Accepter le service requis et d\u00e9bloquer les contenus<\/a> <\/div> <\/div> <\/div><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f79eb06 e-flex e-con-boxed e-con e-parent\" data-id=\"f79eb06\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2d67c78 e-flex e-con-boxed e-con e-child\" data-id=\"2d67c78\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-668dc4f e-con-full e-flex e-con e-child\" data-id=\"668dc4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-823ebfa elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"823ebfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Passer de plusieurs sous-cultures au sein de l&rsquo;organisation \u00e0 une grande culture unifi\u00e9e<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c680c1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9c680c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31cb762 elementor-widget elementor-widget-text-editor\" data-id=\"31cb762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Le d\u00e9fi : unifier les cultures et briser les silos<\/strong><\/p>\n<p>L&rsquo;entreprise pharmaceutique Esteve a \u00e9t\u00e9 confront\u00e9e \u00e0 un d\u00e9fi majeur : la n\u00e9cessit\u00e9 de transformer les diverses sous-cultures de son organisation en une culture unifi\u00e9e et collaborative. La dispersion entre les d\u00e9partements et les sites avait cr\u00e9\u00e9 des silos qui entravaient la communication et les connaissances transversales. La direction d&rsquo;Esteve a pris une d\u00e9cision audacieuse pour relever ce d\u00e9fi : d\u00e9placer ses professionnels de plusieurs sites vers un site unique.  <\/p>\n<p>Cependant, Esteve a reconnu que le simple fait de partager un espace physique ne suffirait pas \u00e0 obtenir une v\u00e9ritable coh\u00e9sion culturelle. C&rsquo;est alors que nous avons d\u00e9cid\u00e9 d\u2019aller plus loin et apporter un changement efficace et durable \u00e0 leur fa\u00e7on de travailler. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a55a78a e-con-full e-flex e-con e-child\" data-id=\"a55a78a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8319a97 e-con-full e-flex e-con e-child\" data-id=\"8319a97\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbdfb68 elementor-widget elementor-widget-text-editor\" data-id=\"fbdfb68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pax: 280<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d188a6e elementor-widget elementor-widget-text-editor\" data-id=\"d188a6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>M2: 4.000<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ae0f81 elementor-widget elementor-widget-text-editor\" data-id=\"1ae0f81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Secteur : Services<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa4e6e7 elementor-widget elementor-widget-text-editor\" data-id=\"fa4e6e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lieu : <span class=\"TextRun SCXW130699435 BCX2\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW130699435 BCX2\">Madrid<\/span><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef8b18b elementor-widget elementor-widget-text-editor\" data-id=\"ef8b18b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ann\u00e9e : 2018<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcbc7ef e-grid e-con-boxed e-con e-child\" data-id=\"fcbc7ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef3030a elementor-align-center elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"ef3030a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-xs\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Personnes et organisation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37b7e92 elementor-align-center elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"37b7e92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-size-xs\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Espaces<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01f6769 e-flex e-con-boxed e-con e-parent\" data-id=\"01f6769\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8415972 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8415972\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b9f629 elementor-widget elementor-widget-gallery\" data-id=\"3b9f629\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:2,&quot;columns_mobile&quot;:2,&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_tablet&quot;:2,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-01.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"3b9f629\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Njk3NywidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTAxLmpwZyIsInNsaWRlc2hvdyI6IjNiOWY2MjkifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-01-768x433.jpg\" data-width=\"768\" data-height=\"433\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-10.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"3b9f629\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzAxMywidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTEwLmpwZyIsInNsaWRlc2hvdyI6IjNiOWY2MjkifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-10-768x431.jpg\" data-width=\"768\" data-height=\"431\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc7f646 elementor-widget elementor-widget-text-editor\" data-id=\"bc7f646\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>La solution : Int\u00e9gration de la culture et de l&rsquo;espace<\/strong><\/p>\n<p>Une strat\u00e9gie innovante de Company Experience\u00ae qui int\u00e9grait des disciplines interd\u00e9pendantes a \u00e9t\u00e9 propos\u00e9e: combiner la transformation culturelle et la conception architecturale. En coordonnant ces deux approches, ils ont fait en sorte que l&rsquo;espace physique soit adapt\u00e9 aux besoins des employ\u00e9s et que le nouveau si\u00e8ge devienne un catalyseur de l&rsquo;unification culturelle. <\/p>\n<p>Le projet a \u00e9t\u00e9 abord\u00e9 dans une perspective globale, couvrant toutes les phases : analyse, d\u00e9finition de la strat\u00e9gie, mise en \u0153uvre et suivi. Cette approche globale a permis de rationaliser la coordination du projet, de maximiser son impact et de garantir des r\u00e9sultats durables. <\/p>\n<\/p>\n<p><strong>Les cl\u00e9s de la r\u00e9ussite : Participation et co-conception<\/strong><\/p>\n<p>Un aspect crucial de la mise en \u0153uvre de cette transformation a \u00e9t\u00e9 la cr\u00e9ation d&rsquo;ambassadeurs. Ces professionnels ont fait le lien entre l&rsquo;\u00e9quipe de projet et le reste de l&rsquo;organisation, en communiquant les progr\u00e8s r\u00e9alis\u00e9s, en concevant conjointement de nouvelles m\u00e9thodes de travail et en associant tous les employ\u00e9s au processus. <\/p>\n<p>Les actions cl\u00e9s de la phase de mise en \u0153uvre ont \u00e9t\u00e9 les suivantes<\/p>\n<ul>\n<li>La co-conception de nouvelles m\u00e9thodes de travail avec les ambassadeurs.<\/li>\n<li>La d\u00e9finition d&rsquo;objectifs \u00e0 court terme pour mesurer l&rsquo;impact imm\u00e9diat.<\/li>\n<li>Accompagnement des responsables d&rsquo;\u00e9quipe pour qu&rsquo;ils deviennent des mod\u00e8les.<\/li>\n<li>Cr\u00e9ation d&rsquo;un manuel d&rsquo;accueil et de r\u00e8gles d&rsquo;utilisation pour le nouveau si\u00e8ge.<\/li>\n<li>Gestion op\u00e9rationnelle et communication efficace pendant le d\u00e9m\u00e9nagement.<\/li>\n<li>Sessions de formation pour aligner tous les professionnels sur les objectifs du projet.<\/li>\n<\/ul>\n<p><strong>Les r\u00e9sultats : Une nouvelle culture unifi\u00e9e<\/strong><\/p>\n<p>La r\u00e9ussite du projet s&rsquo;est traduite non seulement par une am\u00e9lioration de la culture organisationnelle, mais aussi par des avantages tangibles :<\/p>\n<ul>\n<li>\u00c9limination de 80 000 kg de papier, avec une r\u00e9duction de 47 % des impressions.<\/li>\n<li>Mise en \u0153uvre d&rsquo;une technologie d&rsquo;interaction hybride dans les salles de r\u00e9union et formation des employ\u00e9s.<\/li>\n<li>84 % des employ\u00e9s sont satisfaits de l&rsquo;\u00e9limination des symboles de statut visibles, ce qui favorise la d\u00e9mocratisation de l&rsquo;espace.<\/li>\n<li>Am\u00e9lioration de la communication entre les diff\u00e9rents secteurs et d\u00e9partements.<\/li>\n<li>Forte appr\u00e9ciation des services \u00e0 valeur ajout\u00e9e offerts par le nouveau si\u00e8ge.<\/li>\n<li>88 % des employ\u00e9s consid\u00e8rent que le projet favorise le travail d&rsquo;\u00e9quipe.<\/li>\n<li>Int\u00e9gration d&rsquo;Office 365 et de technologies avanc\u00e9es dans les espaces de travail et les salles de r\u00e9union.<\/li>\n<\/ul>\n<p><strong>Conclusion : Pr\u00eat pour l&rsquo;avenir<\/strong><\/p>\n<p>Gr\u00e2ce \u00e0 cette strat\u00e9gie, Esteve a non seulement r\u00e9ussi \u00e0 unifier sa culture organisationnelle, mais s&rsquo;est \u00e9galement pr\u00e9par\u00e9e \u00e0 affronter les d\u00e9fis du futur, tels que la num\u00e9risation et le besoin d&rsquo;outils technologiques pour le travail \u00e0 distance. Ce projet de transformation culturelle et architecturale a non seulement atteint ses objectifs imm\u00e9diats, mais a \u00e9galement permis \u00e0 Esteve de se positionner comme une entreprise innovante et tourn\u00e9e vers l&rsquo;avenir. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-83a498d e-flex e-con-boxed e-con e-child\" data-id=\"83a498d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-567117c elementor-widget elementor-widget-gallery\" data-id=\"567117c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:2,&quot;columns_mobile&quot;:2,&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_tablet&quot;:2,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-03.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"567117c\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Njk4NSwidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTAzLmpwZyIsInNsaWRlc2hvdyI6IjU2NzExN2MifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-03-768x433.jpg\" data-width=\"768\" data-height=\"433\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-04.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"567117c\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Njk4OSwidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTA0LmpwZyIsInNsaWRlc2hvdyI6IjU2NzExN2MifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-04-768x433.jpg\" data-width=\"768\" data-height=\"433\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-05.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"567117c\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6Njk5MywidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTA1LmpwZyIsInNsaWRlc2hvdyI6IjU2NzExN2MifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-05-768x424.jpg\" data-width=\"768\" data-height=\"424\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-08.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"567117c\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzAwNSwidXJsIjoiaHR0cHM6XC9cL2JpY2cuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI0XC8wOVwvRXN0ZXZlLTA4LmpwZyIsInNsaWRlc2hvdyI6IjU2NzExN2MifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/bicg.com\/wp-content\/uploads\/2024\/09\/Esteve-08-768x468.jpg\" data-width=\"768\" data-height=\"468\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Le d\u00e9fi : unifier les cultures et briser les silos L&rsquo;entreprise pharmaceutique Esteve a \u00e9t\u00e9 confront\u00e9e \u00e0 un d\u00e9fi majeur : la n\u00e9cessit\u00e9 de transformer les diverses sous-cultures de son organisation en une culture unifi\u00e9e et collaborative. Vous \u00eates actuellement en train de consulter le contenu d&rsquo;un espace r\u00e9serv\u00e9 de Vimeo. Pour acc\u00e9der au contenu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7030,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86,89,87,88],"tags":[122],"class_list":["post-7036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study-fr","category-espaces","category-iberia-fr","category-personnes-et-organisation","tag-esteve-fr"],"_links":{"self":[{"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/posts\/7036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/comments?post=7036"}],"version-history":[{"count":2,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/posts\/7036\/revisions"}],"predecessor-version":[{"id":7205,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/posts\/7036\/revisions\/7205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/media\/7030"}],"wp:attachment":[{"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/media?parent=7036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/categories?post=7036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bicg.com\/fr\/wp-json\/wp\/v2\/tags?post=7036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}