HDI Seguros: The cultural transformation of HDI Insurance Company and the relocation of its headquarters across the 32 Mexican states.
The Challenge: A necessary transformation in Mexican territory
HDI has been undergoing a cultural transformation for several years. In 2018, HDI Insurance Company and bicg began collaborating on a new working model, as well as on their new spaces for the Corporate Campus based in León, Guanajuato, Mexico.
Pax: 1.500
M2: 13.900
Sector: Insurance
Location: Mexico (5 sites of the country)
Year: 2019
At the same time, HDI’s expansion and the renewal of its headquarters required an ambitious project, which led to the creation of the Supernova Project.
Supernova is a strategy of both operational and people accompaniment.
It aims to guide all employees towards their new workplace, offering assistance before, during, and after the relocation of a facility, and reinforcing Alebrije with an express preparation period of up to five months to fully utilise all the new features of the new office. This has currently been implemented in the cities of Monterrey, Puebla, Guadalajara, and Mexico City.
The keys to success: comprehensive analysis and change management office
Conducting a thorough analysis was essential to understand all the different groups within the company, as well as establishing a Change Management Office (CMO) from which the implementation of the new model was structured across all locations.
The creation of a CMO—providing a detailed framework of phases, timelines, responsibilities, and so on—was beneficial in applying the methodology in waves across the various territories of Mexico throughout the four-year duration of the project.
The results: monitoring as a key factor for project efficiency
With the relocation of the headquarters, the objective is to ensure that the process is carried out efficiently and effectively, minimising potential risks and disruptions to business operations. On the operational level, bicg supports actions to ensure that employees feel supported and can effectively adapt to their new work environment, minimising resistance, giving them a voice, and reducing any negative impact on their wellbeing and productivity.
Here are some indicators:
- These projects have led to an improvement in productivity, with 88% of the initiatives recommended by the teams being implemented.
- 98% of employees report that communication channels are now better defined (email, Teams, WhatsApp, etc.).
- 95% of teams indicate that attendance at the various relocation activities has helped them work more effectively.
